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Home -> News -> Google’s Recently Launched Personalized Search may Influence Ads

Internet Marketing News

June 07, 2005: As Google's experimental technology of personalized searches undergoes testing. Results show a change in the way search ads are targeted, although which way remains unknown.

The new service, somewhat a development from Google's Search History, will require the creation of a user account, aiming to personalize searches by keeping a record of the user's previous searches and click behavior. The service, expected to be up and running in the next few weeks, when specialists will determine exactly what changes would take place in the paid search ads system.










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